How much does a lead cost on LinkedIn Ads?

In Spain, LinkedIn CPC sits between 3 and 8 euros and cost per qualified lead between 40 and 150 euros depending on the sector. It is more expensive than Meta, but the lead arrives with a verified job title and company, which shortens the sales cycle. We set the target after the audit.

What minimum budget makes sense on LinkedIn Ads?

Below 1,000 euros per month in ad spend the data is not enough to optimise. We recommend starting between 1,000 and 2,500 euros with a tightly defined audience and a single conversion goal, and scaling only once cost per lead stabilises.

Which formats work best for B2B lead generation on LinkedIn?

Native lead-gen forms and carousel or document content convert best for acquisition. Short video ads work for upfront awareness. We combine both in sequence according to the funnel stage.

LinkedIn Ads agency in Madrid

B2B campaigns where purchase and hiring decisions get made.

Redes Sociales manages LinkedIn Ads campaigns from Madrid for B2B companies that need to reach the people who decide on purchases and hiring. LinkedIn targets by job title, industry, company size and seniority with a precision no other platform offers. In exchange, cost per click is higher, so every campaign is designed for one specific goal and measured by cost per qualified lead, not clicks.

What is included

Targeting by job title, industry, and company size
Creative built for B2B decision-making, not casual scroll
Ongoing optimization within the agreed spend cap
Return report per campaign

How we work

Audit
We review your current channels, your competitors, and what's working (or not) before proposing anything.
Spend cap
We set an agreed advertising spend limit with you, designed to guarantee return, not to spend without control.
Campaign
We launch on Meta Ads, TikTok Ads, or LinkedIn Ads with original content, including hyperrealistic AI video when the pace calls for it.
Measurement
We report the real return of every campaign and adjust before scaling investment.

Frequently asked questions

: In Spain, LinkedIn CPC sits between 3 and 8 euros and cost per qualified lead between 40 and 150 euros depending on the sector. It is more expensive than Meta, but the lead arrives with a verified job title and company, which shortens the sales cycle. We set the target after the audit.
: Below 1,000 euros per month in ad spend the data is not enough to optimise. We recommend starting between 1,000 and 2,500 euros with a tightly defined audience and a single conversion goal, and scaling only once cost per lead stabilises.
: Native lead-gen forms and carousel or document content convert best for acquisition. Short video ads work for upfront awareness. We combine both in sequence according to the funnel stage.

Other services

Areas of Madrid we cover

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